“FUTURE INTERIORS – DESIGNED IN GERMANY” AT IMM COLOGNE 2020
When it comes to interiors, sustainability is the sum of many factors, including, durability, design, quality and the use of ecologically compatible materials. German interiors brands not only credibly embody these values. They also unite these with contemporary requirements for multi functionality and universal design, which will increase in relevance in future. The “Future Interiors – designed in Germany“ exhibition initiated by the international interiors fair IMM Cologne demonstrated this vividly.
CRITERIA
The special event was curated by trend expert and interior designer Katrin de Louw (Trendfilter). Under the headings of Universal Design, Ecological Materials, Sustainable Color, Multifunctional and Long-Living Quality, the premiere exhibition in January presented innovations from German manufacturers like Bali, Möbelwerke A. Decker GmbH, Hartmann Möbelwerke GmbH, Hey-Sign, Himolla Polstermöbel, Kare Design, Koinor Polstermöbel, [more] Bernhard Müller, Ponsel Polstermöbel, Schöner Wohnen, Sudbrock and Wimmer Wohnkollektion on around 150 m².
FORMAT
The format offered the German furniture and interiors industry a platform for showcasing the strengths of German furniture design in the context of trends and mega-trends.
With “Future Interiors – designed in Germany”, imm Cologne hopes to intensify the profile for interiors from Germany and particularly address foreign visitors. At the same time, German visitors should also be made conscious of what characterizes German design and what benchmarks German interiors brands are setting for the features of relevance for the future.
“IMM Cologne is without doubt an interiors fair with international ambitions”, Claire Steinbrück, Director of imm cologne, clarified, and added: “Nonetheless, German design should also receive its own space in this international context”.
EXHIBITION
The exhibition curator Katrin de Louw explained: “The exhibition provides visitors with a quick excerpt of good, new, national products and makes clear that German design is pioneering, with qualities extending from durable quality, ecological materials and universal design to socially responsible production processes.”
The exhibition was supported by Hohenberger wallpapers and the newly founded Colornetwork project, a service offering organized as a network of trend experts and companies for furnishers and interior designers for researching harmoniously colored products.
